The data shows that 70% of small businesses don’t use SEO. It’s critical that businesses have an SEO strategy. It can increase a business’s online visibility as it’s an effective marketing method.
If your business doesn’t have an SEO strategy, now’s the time to partner with an SEO agency. Not all SEO agencies are equal, so you must find the best SEO agency. Read on to learn how to find the best SEO agency to hire.
Know Your Goals and Desired Outcomes
To find the best SEO agency, you’ll need to consider your business goals and outcomes. These factors will determine what SEO strategies and tactics you’ll need.
Your business might need SEO-optimized content marketing or voice SEO. What if your business needs local SEO or e-commerce SEO? You’ll have to find an agency that’ll meet these goals.
For the desired outcomes, consider if you need to rank your entire website. You might want to get more qualified traffic and leads. An SEO expert can help you meet these goals and outcomes.
Review the SEO Agencies Portfolio
One of the best ways to find an SEO agency is to review an agency’s portfolio. Start by taking a look at the agency’s website. If the website is successfully optimized for search engines, it’s a good sign.
Do a search for their keywords. If the agency was able to develop an excellent online presence, chances are, it can do the same for your business.
It’s also a good idea to look at some of the other companies the agency has promoted. Check their rankings on Google to determine if the agency is doing an excellent job.
Choose an Ethical SEO Agency
It’s best to hire an ethical SEO agency. The SEO firm you partner with shouldn’t engage in shady SEO practices. Unethical SEO practices can affect your business’ reputation.
Make sure the company adheres to the guidelines of search engines. The last thing you want is to be banned from having any presence online.
Look up each agency’s reviews. You want to know what experience clients have had with the agency you plan to hire.
You can also check if the agency has any complaints filed against it. The Better Business Bureau’s website is the go-to source for this information.
Your SEO consultant should be willing to answer all your questions. You deserve to receive accurate SEO information.
You want to have peace of mind knowing that you’re working with an honest SEO agency. Want to learn more tips to help you find the best SEO agency? Check out the HOTH blog.
Finding the Best SEO Agency
If you need to increase your online presence, you must find the best SEO agency. Use this guide to help you find the best SEO firm. It’s the best thing you can do to help your business’ reputation grow.
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