Needless to say, winter has a way of turning even the simplest tasks into a challenge. For fleet drivers, it’s more than just a cold inconvenience, just think about it all, there the icy roads, freezing winds, and long hours on the go. The season can push both vehicles and people to their limits, but it doesn’t have to be all doom and gloom. When drivers feel supported and comfortable, the job becomes that much easier, even in the toughest conditions.
So, with tools like a GPS tracking system helping to navigate safer routes and avoid hazards, businesses have the opportunity to make winter driving less stressful. Overall, just by focusing on keeping drivers happy and motivated, you’re not just keeping the fleet moving, you’re actually setting them up for a season of smooth operations. But that’s not the only thing of course.
So, as a business owner, what exactly can you do to ensure your fleet is happen during one of the most uncomfortable times of the year?
Provide the Right Tools and Gear
Simple enough, right? Well, that old Discovery Channel show Ice Road Truckers, doesn’t entirely depict all the challenges that fleet drivers have to face during winter. So, for starters, winter driving isn’t just about getting to the destination, it’s about being ready for whatever frosty surprises the season decides to throw in the mix.
You have to keep in mind that fleet drivers spend long hours out in the cold, and having the right gear can make those hours more bearable (and safer). It’s not just about ticking boxes; it’s about showing drivers that their comfort and safety are top priorities.
Winter-Ready Gear
It’s obvious, right? There’s the thick gloves, sturdy boots, and warm layers aren’t extras, they’re essentials. No one wants frozen fingers while handling a delivery or battling icy conditions. Supplying high-quality winter gear helps drivers stay warm and focused on the road, not on the temperature. Bonus points if it’s company-branded, so it’s practical and makes the team look sharp.
Emergency Kits
Yes, by all means, winter loves a good curveball. Whether it’s a sudden snowstorm or an unexpected delay, having emergency kits in every vehicle is a lifesaver. Actually, most countries require something like this (and usually it’s an industry standard too).
So, you’ll want to think of blankets, torches, ice scrapers, and a stash of snacks. It’s all about keeping drivers safe, prepared, and a little less stressed when the unexpected happens.
Improve Safety to Reduce Stress
When the roads get icy, and visibility drops, stress levels rise, and yeah, they rise fast. That’s exactly why keeping drivers safe during the winter isn’t just good for morale; it’s essential for smooth operations. By focusing on safety, you can take a big weight off their shoulders and make those long journeys a little less daunting.
Vehicle Maintenance for Winter
No one wants to be stuck on the side of the road in freezing temperatures, so keeping fleet vehicles in top condition is non-negotiable. For example, winter tyres, fully functioning heating systems, and a good supply of antifreeze can make all the difference. But on top of that, regular checks on brakes and batteries are also a must.
Again, it’s super obvious, but a well-maintained vehicle isn’t just safer; it’s a confidence booster for drivers facing harsh conditions (and it’s the bare minimum for industry-standard too).
Driver Safety Training
Well, even the most experienced drivers can benefit from a winter refresher. Offering training sessions focused on handling icy roads, managing skids, and braking safely in snow can help drivers feel more prepared. It’s not just about avoiding accidents, it’s also about giving drivers the skills and confidence to tackle whatever the winter roads throw at them.
Make Routes and Schedules More Driver-Friendly
For the most part, winter has a way of throwing schedules off course, and nothing adds more stress than unrealistic expectations. When planning routes and schedules, a little flexibility and thoughtfulness can go a long way.
Sure, productivity and being on time matter too, but taking those pressures out of about, you’ll still need to do what you can to reduce pressure on drivers and make their workdays more manageable, even when the snow is piling up.
Plan Around the Weather
So this one is obvious, but you would be surprised how often business owners and even upper management get unrealistic expectations of the weather. Basically that whole “just drive through it” mentality. No, it doesn’t always work (for multiple reasons too).
So that’s why keeping an eye on weather forecasts and planning routes accordingly isn’t just smart, it’s basically essential at this point.
Plus, it’s best to look into avoiding areas prone to heavy snow or ice can save both time and stress. You’ll need to use technology like route optimization tools or a GPS tracking system can make this even easier, helping drivers avoid delays and hazards before they hit the road.
Avoid Overloading Drivers
Sure, winter driving is exhausting enough without the added pressure of jam-packed schedules. Besides, it’s best to try to space out deliveries or pickups, where possible, since this helps drivers feel less overwhelmed. Plus, a realistic schedule that respects their limits isn’t just good for morale, but this something that also keeps everyone safer on the roads (your crew and those around them).
Keep Drivers Comfortable on the Road
Comfort might sound like a luxury for fleet drivers, but no, during the colder months, it’s an absolute necessity. There’s no choice in the matter! Just think about it; long hours in a freezing vehicle can take a toll, and small touches to boost comfort can make a massive difference. This might sound little, but something like this does actually make an impact!
Upgrade Vehicle Amenities
So, some of these don’t need to cost a lot of money, for example, some simple things like heated seats, functional heating systems, and ergonomic seating can turn a cold, uncomfortable shift into something far more bearable. Chances are, you have heated seats in your personal car, right? Well don’t you think your fleet drivers deserve to have something nice like that too? Plus, its good for their back.
Encourage Warm Breaks
Sometimes, the best way to tackle the cold is to step away from it. No really, you should encourage drivers to take warm breaks at rest stops or grab a hot drink can do wonders for morale. Most businesses will stress over taking breaks, but then dock points or get onto their fleet to take a break (which is counterintuitive because they have the right to a break).
But if your company is part of a fleet card program (and it should be), then you’re going to ideally want to let them know that it can cover costs for them beyond fuel, such as refreshments to help keep them going (because on company time, shouldn’t the company be providing these pick-me-ups).
Show Appreciation and Build Up Morale
Sure, it’s easy to overlook how much winter takes a toll on people. While fleet drivers are out there braving the cold, small acts of appreciation can make a world of difference. This is a job that’s known for poor morale, so you need to keep that in mind.
Recognise Drivers’ Efforts
A simple “thank you” can do wonders, but why stop there? Consider setting up a winter appreciation program with rewards for safe driving, hitting delivery targets, or just showing up on those bitterly cold days. It’s a small gesture, but you need to remember the amount of work and effort they put into everything (and driving long hours might seem effortless but there’s so much work that goes into that).
Foster Team Spirit
Driving solo for hours can feel isolating, especially in winter when daylight disappears early. That’s something else that businesses forget (and these fleet drivers are usually away from family for long periods of time). So you’ll need to do check-ins as well.